сажа.
Исходный проект «Чернь» — это рефлексия о хаосе и нестабильности. Проект был создан в противопоставление графичному творчеству Якова Чернихова. Он показывает иную сторону деятельности архитектора: более искреннюю, ненаигранную и живую.
Эти чувства и стали основой для данного проекта.
Сажа — косметика из темных природных пигментов, которая подчеркивает естественную глубину человеческих чувств.
Мягкие тени, натуральные составы, честный след на коже. Сажа — косметика, которой можно проживать чувства.
Логотип выполненный с помощью Recraft
Минималистичные формы кусочков угля
промпты для Krea:
1\ Luxury minimalist tote bag in warm milky off-white canvas, textured surface, dramatic charcoal smears and ash streaks like hand-rubbed pigment, fashion art mood, sculptural bag standing upright, soft diffused daylight, pale gradient background, gentle shadow pool, slightly messy elegance, raw + refined aesthetic, photorealistic studio render, ultra-high detail, quiet poetic brutality
2\ milk-white oversized hoodie, heavyweight natural cotton fleece, soft matte surface, sculptural folds, raw charcoal smudges and ash streaks as organic texture, hand-rubbed pigment effect, clean seamless studio background, calm poetic lighting, gentle soft shadows, quiet luxury aesthetic, brutalist minimal fashion, ultra-realistic fabric detail, subtle grain, premium editorial product render, focus on texture and mood, stillness, slow beauty –no logo, no text, no cheap print, no wrinkles, no bright colors
промпт в Krea:
atmospheric still life of dark-toned cosmetics arranged with glossy black feathers and small shards of glass, shimmering powder dust in the air, minimal light, soft haze. taken in a dim white room with gentle overhead light, fine film grain, dramatic contrast. by Ansel Adams style
промпт в Krea:
macro photograph of lipstick and small cosmetic tools covered with thin translucent fibers resembling soot or spider silk, black and gray palette with subtle highlights. shot on a white cyclorama with low diffused light, raw texture, melancholic still life mood. by Harley Weir and Ellen Rogers
Мы не усиливаем красоту — мы делаем её видимой.
промпты в Krea:
1\ matte black perfume bottle with subtle soot texture, rough mineral micro-grain surface, minimal brutalist shape, heavy dark glass, raw charcoal pigment aesthetics, soft edge imperfections, poetic industrial luxury, thin fiber dust details like burned threads, calm sculptural object, no gloss, no gold, no metallic, silent premium mood, white seamless background, soft diffused studio light, museum product photography, slow shadow falloff, extremely high detail, cinematic still life, Ansel Adams tonality
2\ matte black lipstick tube with rough soot texture and gentle chipped pigment effect, soft fraying micro-grain surface, minimal severe geometry, raw beauty aesthetic, deep black bullet lipstick, earthy charcoal tone, feels handmade and mineral, thin organic threads subtly blended into material, quiet luxury mood, museum lighting, pure white studio cyclorama, soft shadow, emotional stillness, Cyrillic word «Сажа» engraved matte, hyperrealistic product render, moody texture focus, high contrast
Красота может быть тихой. Неправильной, матовой, глубокой, неразглаженной. Без выявленных контуров, без стремления к сиянию.
промпт для Krea:
showroom designed as immersive art installation, ash-covered walls, charcoal-pigment gradients, matte surfaces, dissolved textures, floating glass vitrines, compressed voids and dramatic lighting, minimal typography in Cyrillic «Сажа», mysterious aura, fog-like softness vs raw burned textures, poetic industrialism, experimental fashion-gallery aesthetic, high-end cosmetic altar presentation — architectural editorial render
Все промпты и общая концепция ребрендинга сформулированы с помощью текстовых нейросетей Chat GPT 5 и Deepseek
