The visual study focuses on how the elements and performances of a game movie make commercials in the family industry more attractive to potential audiences. The concept of the study is related to the theory of Nick Reese-Roberts that the focus has shifted from aggressive marketing strategies to softer and often latent ones since the beginning of the 21st century.

Original size 2880x1482

Original size 2880x1452

Original size 2880x1482
Original size 2880x1482
Original size 2880x1482
Original size 2880x1482
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Original size 2880x1482
Original size 2880x1482



































