EXPERIENCES are a font family built on a metaphor for human memory. Unlike traditional garrisons seeking visual unity, he explores the nature of subjectivity and the diversity of memories.
Development and creation of font
The foundation of the project was the mantle proposed by our technologist: during the first module, we created one letter of the Russian alphabet. Each letter was used by students of the BDL 251 group, so it was done in different styles and conveyed different moods.
The result is a font that reflects the diversity of artistic approaches and the multiplicity of views within our group.
TRACE’s outline reflects fleeting feelings and moments that are gradually erased from memory: a familiar smell from childhood that can no longer be accurately remembered; the name of an accidental person; and dreams that disappear immediately after awakening. These are memories that gradually turn into a state of oblivion. The letters are very light and almost weightless.
A brochure on font opening up in a poster with letters from a chateau
Since the OPYT font was created from the letters developed during the shuttle, we decided to create T-shirts as a symbol of our common project. They reflect the collective work and represent us all — the OBD community.
Stickerpack
There’s a QR code on the stickers, and you can use it to go to a website with information about our font.
Phone billboards
