Lumiere — сгенерированный фирменный стиль
О проекте
Ресторан «LUMIERE» — это мультиформатный проект, который соединяет в себе как показ кинофильмов, так и возможность насладиться авторской кухней. По мотивам фильмов шеф-повара создают уникальные сеты. Блюда молекулярной кухни позволяют на вкус попробовать фильм, с новой стороны посмотреть на искусство кинематографа и музыки.
Исходный фирменный стиль
Основной метафорой в разработке фирменного стиля бренда стала буква «U» из названия, которая в логотипе становилась символом «языка».
Ссылка на исходный проект
Начало работы над фирменным стилем
С помощью ChatGPT была определена новая метафора для ребрендинга. «Lumiere» с французского языка переводится как «свет». Поэтому основой для логотипа стал феномен «свечения», который возможно изобразить с помощью искр и лучей.
Все изображения были созданы в приложении KLINGAI, промпты для которого генерировались в GigaChat.
Логотип
Prompt: Design a logo for a cinematic restaurant named «Lumiere.» It must be restrained but luxurious, reflecting high-end brand aesthetics. Here are specific guidelines: 1. Typography: Use elegant serif fonts, preferably in uppercase letters. The word «LUMIERE» should dominate the design. 2. Colors: Choose a refined color palette, ensuring sophistication without being overly flashy. 3. Elements: Incorporate minimalistic icons representing cinema and fine dining subtly—such as film reels, projector lights, or tableware. 4. Composition: Keep it clean and balanced, emphasizing negative space to enhance readability and classiness.
С помощью Adobe Color была создана цветовая палитра. Сервис WhatTheFont подобрал шрифт — Carisma Classic Light.
Пространство
Изображения сгенерированы в KLINGAI
Prompt: Create an interior design rendering of a multi-level hall styled like a classic movie theater, specifically tailored for a luxury dining experience. Key requirements include: 1. Layout: Arrange seating areas across multiple levels, each equipped with tables suitable for meals. 2. Screen: Install a large screen at the front, dominating the central focus area. 3. Lighting: Implement dimmed lighting throughout the room, utilizing warm tones to create an inviting atmosphere. 4. Atmosphere: Evoke a sense of luxury relaxation through elegant furnishings, comfortable seats, and subtle decorative touches. 5. Aesthetic: Achieve a modern yet traditional look, balancing between comfort and sophistication.
Носители
Изображение сгенерировано в KLINGAI, доработано в Photoshop
Prompt: Place the first attached element (in logo format) onto business cards, exactly reproducing its appearance. The business cards should be depicted lying on a background that is entirely covered with black silk. Do not modify the provided logo; simply transfer it intact onto the cards. - Business cards: Should maintain standard dimensions and layout, integrating the logo smoothly. - Background: Must be completely covered with black silk, providing a luxurious and sophisticated contrast. - Accuracy: Preserve the original appearance of the logo, ensuring there are no distortions or changes in scale.
Изображение сгенерировано в KLINGAI
Prompt: Generate an image of a stylish and modern takeaway food packaging box made of black cardboard. The key points are: - Material: Thick black cardboard. - Design: Simple, modern, minimalist. - Color: Solid matte black. - Form: Practical rectangular shape. - Focus: Showcase the external beauty of the packaging. - Background: The entire frame is filled with a dense layer of glossy black substance. The packaging box floats on this surface, fully immersed in the dark liquid, emphasizing its exclusivity and sophistication.
Изображение сгенерировано в KLINGAI, доработано в Photoshop
Prompt: Create designs for black cinema tickets using my provided reference logo for the company «Lumiere». - Main ticket background: matte black. - Text: clear, readable white or light gray font, modern and stylish. - Logo: Exact reproduction of the provided reference logo placed at the top of every ticket. - Film Information: Title, genre, duration, rating, format (IMAX, 3D etc.) displayed prominently above main content. - Date & Time: Large numbers and letters positioned centrally. - Hall number and seat info: Clearly visible below the date/time section, using a prominent font size. - Barcode: Placed in the bottom right corner for easy scanning. - Ticket Edges: Slightly rounded corners adding a modern touch.
Изображение сгенерировано в KLINGAI, доработано в Photoshop
Prompt: Create an image of a large poster hanging on a glossy black background. The poster announces a movie release and follows these strict requirements: - Size: Large-scale poster, filling most of the frame. - Theme: Stylish, elegant, minimalistic, and modern. - Color Scheme: Strictly black background with white lettering and imagery. - Content: Movie title, cast list, director’s name and promotional tagline, all presented in white. - Additional Details: Included dates and times of showtimes, highlighted in white. - Artwork: Any accompanying images or illustrations should be rendered exclusively in white, ensuring complete contrast with the black background. - Background: Poster hangs on a glossy black surface, reflecting light and creating high-gloss effect.
