Albers Adaptive
Обложка Promt: Create a logo that combines geometric simplicity and optical play. The main shape of the logo is an abstract square or rectangle. Inside the square there are thin intersecting lines that create the illusion of movement and three-dimensionality. The shapes and lines resemble the structure of a facade or modular system.
Исходный проект: аксонометрия графического и архитектурного фасадов https://portfolio.hse.ru/Project/207111
Идея стартапа заключается в создании компании, специализирующейся на интерактивных временных архитектурных фасадах, которые используют динамические визуальные эффекты для мероприятий, выставок и публичных пространств. Основной продукт — адаптивные фасады, меняющие цвет, узоры и восприятие пространства в зависимости от условий освещения, времени суток и угла обзора.
Мультимедийные фасады
Интерактивные фасады
Prompt: Create a adaptive architectural facades that change color, patterns and perceived space depending on lighting conditions, time of day and viewing angle with dynamic visual effects for events, exhibitions and public spaces.
Айдентика
Логотип бренда
Prompt: The logo will combine geometric simplicity and optical play, creating the effect of movement and interaction of elements. The main shape of the logo is an abstract square or rectangle (as a reference to the series Homage to the Square by Albers). Inside the square there are thin intersecting lines that create the illusion of movement and three-dimensionality. Additionally: shapes or lines may resemble the structure of a facade or modular system. Transitions between colors (gradients) or dynamic combinations inspired by the Albers palette: bright orange, purple, blue and green shades. The font is minimalistic, chopped (for example, something in the style of Helvetica or Futura fonts). The startup name (Albers Adaptive) can be placed next to or integrated into the logo itself, creating harmony with the geometric part.
Цветовая палитра, созданная с помощью Adobe color
Генерация шрифта
Promt: Create a modern minimalistic font for Albert Adaptive, that emphasizes the company’s innovations and technologies. The inscription is in black.
Промо-материалы
Генерация постеров
Promt: Create a minimalistic poster for Albers Adaptive that hangs on the wall. The color palette: yellow, blue, red and orange. The central element of the composition is the hermetic shape of a square. She emphasizes the conceptual connection between the structure of facades and the simplified aesthetics of minimalism. Clear, straight lines connect the elements of the poster, creating a sense of order, dynamics and elegance. The text part is made in a modern font that emphasizes the company’s innovation.
Promt: Create a keychain in the form of a rectangular colored architectural facade, it should be red, blue, yellow with geometric lines.
Варианты оттенков товаров/мерча
Prompt: Put the logo on the boxes with elements of gradients and graphic lines. Notebooks, bags, phone cases with minimalistic facade elements. Branded clothing for employees. The main shape of the logo is an abstract square or rectangle. Inside the square there are thin intersecting lines that create the illusion of movement and three-dimensionality.
Для продвижения компании необходимо создать афишу, которая благодаря ярким оттенкам привлечет внимание зрителей
Promt: Create a vertical cover for Albers Adaptive, a company specializing in interactive temporary architectural facades that use dynamic visual effects for events, exhibitions and public spaces. Main colors: yellow, blue, orange. The picture should attract customers to choose this particular company.
Описание процессов производства
Работа была выполнена с использованием нейросетей Midjourney и Leonardo AI. Некоторые изображения были доработаны в Photoshop для большего соответствия старому проекту и улучшения общего визуального вида.
