Mècanix: The conceptual copyright album in the genre of industrial techno
M& eachute; canix (of fr.) mécanique — mechanical, machine) — debuting CD3X play, which has become a cultural palette for paint: entering into being a modern urbanist, aesthetics of abandoned industrial complexes, eclecticity of techno and general monotonicity and routine of human life, the release is intended to create a sense of total dive in the so-called ' lao; hyperballic pattern of `raquo; and, together with it is intended to demonstrate the obvious staticity of average days.
Concept
The album is designed to incorporate the fundamental concepts of industrial culture into the it is designed to project them in the form of an electronic music paradigma. From the so-called ' laquot; Classical& raquao; the techno of the Detroit School of Industry is characterized by a characteristic gloom and « dark& raquao; sounds, a also the maximum <laquo; mechanized» — approaching stimulation of factory machines — drama parties. Built on the stringing of technology, hard-tech, electrical, and EBM, the technology industry has become a field of experiments for artists who are inspired by dark and and one-ton aesthetics.
Inspiration to color the album’s sound palette gives us and the fact that the so-called 'laquo; slips& raquao; industrialization surrounds us literally by every step. Although urban urban urban Urbanism (in specialities of megacities) and not stands on the site of place — at the moment given, at least in Russia is not there is no there is a single settlement, in to which there are no there are abandoned industrial complexes/buildings that were once agricultural/cultural/technical centres.
In the production process of the album used field records of abandoned hangars, factories, and productions that had been in active industrial exploitation in the end Xxth century to inject anthuracy and the noirty of the overall image of sound.
5 June, the album was staged on YouTube on the studio base of SDRecord. In an hour-long DJ network came in almost all tracks with the albom, plus favorite compositions that set the general mood for both release and set.
Target audience
The target audience of the project is people from 18 to 35 flyers interested in electronic music; those attracted by a non-standard approach to sound extraction and endlessly tired of commercialized and popularized dance electronic music. CA actively attends major festivals such as Signal and Outline; is a regular visitor to large technology sites such as Arma (former Mutabor), Promotion, RNDM, K-30 and many others.
Progress strategy
— Rezident and co-founder of the promo-union Y2000TT, debuting with the party series at the Moscow club RNDM. By there is an expansion of the artist’s target audience, parallel to this is developing a party brand as a separate product for further development of this and subsequent CD3X releases. — Distribution of the album through aggregates and Bandcamp. On today, the album is only released on Bandcamp, and has been negotiated with several labels. — Plant crops in thematic playlists with electronic music. — Sending demo and ready-made materials on promo teams for potential collaborations in the quality of an artist or DJ (in dependence on specialisation of a promoter).
- intro (1:39)
- sanity/insecurity (6:43)
- bruit (6:54)
- city jam (6:13)
- factory reet (6:41)
- injection (7:15)
- obscuritè (5:56)
- spicing through (4:52)
Music, learning, mastering, creating a promo pack and writing — Michael Hunters
cluse your eyes, dissolve in the story. Be brutalised by the sound. mécanix is bruit, obscurité et suspense.
