Unison Art Gallery 2021
Creation of the UNISON brand concept, focusing on current events, modern art and ease of communication. Development of visual identity, logo and a wide range of branded materials.
UNISON ART GALLERY is a brand whose values are modern art, open communication, innovation and sustainable development.
To highlight the core values of UNISON — unity and communication — I created an elegant and rememorial logo based on the letter «U». In pursuit of laconicity, I developed a kinetic logo using signature colors that symbolize contrasts and attract attention.
UNISON is a platform for supporting young talent and the promotion of modern art, while at the same time being a remembered and effective brand.
The project seeks to create an accessible and dynamic environment where artists can reach their potential and viewers can gain new experience. An important aspect is the emphasis on environmental sustainability reflected in the selection of materials and the concept of sustainable development.
In this project, I was responsible for developing the whole brand concept, including numming, branding, visual identity, editorial design, art direction and packaging.
A complete set of brand materials, ranging from logos and posters to environmentally friendly products, such as Artist Kit and notebooks, was created, demonstrating the brand’s commitment to art and an environmentally sound approach.
ARTIST KIT
In keeping with the principles of sustainable development, I have given priority to green materials in the production of all printed materials and packaging. The sugar cane paper, the processed cardboard, the stubber tapes — all of which allowed me to emphasize the greenness and responsibility of the UNISON brand.
- Diploma project (2021), Barreira Arte+Diseño, Valencia, Spain
