
Концепция
LINKY — бренд пространств, объединяющих в себе атмосферу кофейни с форматом центра для знакомств.
За основу я решила взять одну из неосновных метафор фирменного стиля: линию, символизирующую связь. В новой версии мне захотелось изменить цветовую палитру на более теплую и кофейную.
оригинальный брендинг
Ребрендинг с помощью нейросети
Все промты были оптимизированы с помощью Deepseek. Пример промта: снегирируй минималистичный плоский логотип для кофейни linky. кофейня для знакомств. концепция визуального стиля — соединение. стилизуй.
Пространство кофейни
Торговая площадка
Промт 1: «Minimalist coffee shop counter for LINKY in beige and brown style. The counter includes a coffee machine and coffee cups on the surface, but the pastry display case is integrated into the counter front, visible at counter level. The design uses flowing lines, simple shapes, and warm, cozy tones, emphasizing connection and elegance. Modern, friendly coffee shop atmosphere.»
Промт 2: «Close-up view of a minimalist beige and brown style coffee shop counter for LINKY. The counter design features flowing lines and simple shapes with connection elements, incorporating warmth and elegance. The style is modern and cozy, fitting a coffee shop specialized in dating and connection, with clean surfaces and ambient lighting.»
Промт 3: «Stylish interior design of a coffee shop LINKY with minimalist beige and brown branding. The space features cozy seating, warm lighting, and decorative elements that emphasize connection, using flowing lines and connected shapes in the decor and wall art. The atmosphere is inviting and modern, suitable for dating and meetings.»
Промт: «Realistic outdoor coffee shop facade with the LINKY branding in minimalist beige and brown style. The coffee shop features signage, window decals, and cozy outdoor seating. The design emphasizes connection with flowing lines and connected elements in the branding on the facade, evoking a warm and stylish atmosphere for a dating coffee shop.»
Торговая площадка (снаружи)
Промт: «Wide rectangular modern minimalist exterior facade design of the coffee shop LINKY, avoiding square shape. The design uses clean lines, simple geometric forms, and warm beige and brown tones. Connective elements subtly integrated into signage and facade details, to create a friendly contemporary atmosphere.»
Айдентика
Промт: «Minimalist flat logo for a coffee meetup called LINKY, focused on the concept of connection. Use clean lines and simple shapes to symbolize connection and togetherness in a modern, flat design style. The logo should feel warm and inviting, suitable for a coffee shop and matchmaking place, with restrained color palette emphasizing softness and friendliness.»
Цветовая палитра
Цветовую палитру определила с помощью сервиса Adobe color.
Шрифт
Шрифт определила с помощью сервиса What the font.
Фирменный стакан
Промт: «Design for a coffee cup featuring the same minimalist beige and brown style as the LINKY coffee shop branding. The design should include flowing lines and simple shapes, possibly integrating elements of connection such as lines or connected shapes, to make it warm, cozy, and suitable for a coffee shop specializing in dating and connection.»
Шопер
Промт: «Design for a shopper bag featuring the same minimalist beige and brown style as the LINKY coffee shop branding. The design should include flowing lines and simple shapes, incorporating elements of connection, making it warm, cozy, and suitable for a coffee shop, especially one focused on dating and connection.»
Блокнот
Промт: «Design for a notebook featuring the same minimalist beige and brown style as the LINKY coffee shop branding. The design should include flowing lines and simple shapes, incorporating elements of connection, making it warm, cozy, and suitable for note-taking. Use clean, elegant lines to complement the branding aesthetic.»
Промо-материалы
Вывеска
Промт: «Minimalist signage design for the coffee shop LINKY, in the same beige and brown style as previous branding. The design should include flowing lines and simple shapes, with a focus on connection elements, creating a warm and welcoming impression for the coffee shop. The signage should be clean and visible, suitable for storefront display.»
Баннер
Промт: «Poster design in the style of the attached photo, featuring a minimalist and stylish poster for the coffee shop LINKY, themed around dating and connection. Use beige and brown tones with soft flowing shapes. Include a connecting line linking stylized coffee cups, croissants, and letters in the word LINKY. The poster should be suitable for a large banner format, with balanced composition and visual rhythm.»
Промт: «Create a minimalist promotional poster in a modern style using a warm beige and brown color palette (beige, terracotta, coffee tones). The main text should read „DISCOUNTS UP TO 50%“ in Blacket Sans Pro font, large and centered.»
Мерч
Футболки / Кепка
Промт 1: «Close-up portrait of a young woman standing behind a coffee shop counter wearing a T-shirt with minimalist beige and brown LINKY coffee shop design. The T-shirt features flowing lines and connection elements consistent with the coffee shop branding. The woman is friendly and inviting, with warm lighting and a cozy atmosphere. The style is modern and stylish.»
Промт 2: «Close-up portrait of a young woman standing behind a coffee shop counter, wearing a T-shirt and a cap with minimalist beige and brown LINKY coffee shop design. Both T-shirt and cap feature flowing lines and connection elements consistent with the coffee shop branding. The woman looks friendly and inviting, in warm lighting with a cozy atmosphere, modern and stylish style.»
Продукт
Подарочная карта
Промт: «Design a minimalist gift card for the brand LINKY in a warm beige and brown color palette (beige, terracotta, coffee tones). The card should have a soft, organic design with smooth abstract shapes and thin flowing lines, just like the LINKY poster and cup design. Use Blacket Sans Pro for all text. Place the word „LINKY“ elegantly at the top, and below it include the text „Gift Card“ in a clean, balanced layout.»
Все изображения были сгенерированы в нейросети Perplexity. Для оптимизации промтов была использована нейросеть Deepseek, Chat GPT.