Konstantin Aydinovcurated byNatalya Burdenkova
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BRICS Skate Cup
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The project is taking part in the competition
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BRICS Skate Cup is the largest international skateboarding festival in BRICS. The main values have been the authenticity and the subculture ' s subculture ' s andragrandity.
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The style is based on a lens of figs. Skateboarders used it in their photos and videos for centuries, and in time it became an unspoken symbol of subculture.
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As part of the project, the design of the Deca skateboard was developed. The product could be purchased in souvenir kiosks or won in competitions.
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For the navigation system, a full 3D map of the festival and a system of icons inspired by the aesthetics of road signs have been developed.
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