Применение нейресетей в брендинге солнцезащитных кремов для лица
Изначальный проект — линейка одноразовых саше с SPF кремом для лица https://portfolio.hse.ru/Project/201536
Isre’el — бренд уходовой косметики на основе 7 ингредиентов земли Израиль: пшеница, ячмень, виноград, гранат, инжир, оливки, лимон.
Далее для реализации нового проекта были использованы такие инструменты, как MidJourney, Bing, ChatGpt, ideogram, UpScayl.
Лого и цвета
Bing Create a simple vector logo icon in minimalism style. icon design for smart clean beauty sunscreen cosmetics company, use only one simple shape, less detail.
Chat GPT Create a palette of three colours for a modern Israel cosmetics brand using the colour #5D2421 as a base, also choose a font for the name, make five variants.
Целевая аудитория и продукт
MidJourney Createa photo of a clean sun girl usingI srael cosmetics.
MidJourney Create minimalism modern concept photo for the «Isre’el» brand, show the store’s products (yellow white sun cream brand name «Isre’el» typography are written horizontally), located around plants, photo.
Продукт
ideogram Create product photo for the «Isre’el» brand, show the store’s products (yellow sun, soft pink, dark brown on the bottle the brand name «Isre’el» typography are written horizontally), located around a lot of plants, photo.
Реклама и носители
MidJourney Create photo a clean woman with dark brown hair holds a hend a white cream tube of sunscreen. montserrat font montserrat font typography, on the cream it write «Isre’el» around many plants, plants in packground bright sun yellow.
MidJourney Minimalism modern advertising banner for the «Isre’el» brand, the advertising banner is made in bright brown, the poster shows the store’s products (yellow white sun cream), palm of David the advertising banner is located among the street in israel with plants, photo.
MidJourney Create a package for the cosmetics brand «Isre’el», write the brand name. Use a bright yellow sunny and dark brown color palette. Boxes of cosmetics around the plant in the background are plants.
MidJourney Сreate a package for the cosmetics brand «Isre’el», write the brand name. Glass transparent jars in the sunlight bright yellow sunny soft pink and dark brown color palette. Around the plant in the background are plants.
MidJourney Create photo a shopping bag for women’s cosmetics around many plants, plants in background bright sun yellow shopping bag for women’s cosmetics.
Пространство
MidJourney Design with glam beauty crazy futurism architecture one build, many plants, glass and cosmetic cream, bottle. Nature and urbanism, shop design, with flowing shapes, for care cosmetic brand in israel, yellow, soft pink, dark brown pallete, warm weather.
