catch me if you can
Imagine that Steven Spielberg’s film «Catch Me If You Can» is being released for the first time and is preparing a grandiose advertising campaign, which is based on a single stylistic solution. Branded titles, a trailer, a sword and a landing page that consists comparison of the film and real facts from the life of Frank Abagnale, a young fraudster who became famous all over the world were developed.
The graphic language is built on collage
The graphic language is built on collage. It refers to the fraud schemes used by the main character: clippings of letters from newspapers, publications, forgery of documents and securities. All this is seasoned with retro aesthetics: characteristic textures, noises and overlays.
poster and branded tickets for the premiere of the film
The most fun part of the job was copying old receipts, tickets and using their visual in your project. In fact, I got used to the role of our hero a little and was engaged in «forgery» of originals.
storyboard of the opening credits
It is worth remembering that this is a feature film and the idea of a director is often to bring the drama to the limit and comprehensively romanticize the character.
Approximately 80% of the film consists of true facts, so I made a landing page that includes a comparative analysis of how real events were broadcast films and what was invented or partially embellished by Steven Spielberg.
